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Great Southern Company


Great Southern Company

A comprehensive resource of defunct t-shirt labels manufactured prior to the year 2000.

Brand #16: Great Southern Company

Circulation: Fairly Common

Era: 1970s-1992

Information: The GSC emerged out of Macon Georgia in the early 1970s as one of the world’s first entertainment merchandising companies. By the 1980s the tag was found on many band tees (most commonly Bon Jovi, Motley Crue and ZZ Top) as well as movie t-shirts. In 1992 the company was bought out by Polygram Records.

GSC may have used a generic unbranded tag prior to the 1980s because we have yet to see anything other than the above version of their tag.

If you have any info on GSC please comment below.

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Jimmy founded Defunkd in 2004 when he started selling vintage t-shirts online. 20 years of experience later and he hasn't looked back since. Actually, he looks back all the time given he's a sucker for nostalgia. For more, check the history of Defunkd and Jimmy's Expertise.

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